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Since I’ve criticized Sphinn in the past, let’s give credit where it’s due… It’s still a great resource for those looking for an aggregated list of our industry’s current events.
Right now on Sphinn there are a few stories that catch my attention as the lunch hour fades to an end…
First is Jane Copland’s contribution to the SEOmoz blog yesterday. A Very Unfortunate Error For Farecast and Live explores some problematic page loads that Jane and Rob Kerry (evilgreenmonkey) had noticed while cruising the Google SERPs for “cheap flights”.
The situation got hairy when repeated page loads yielded different content served back to the user. (See Jane’s post for screenshots) Understanding a likely DNS issue was at fault, Rob was then able to have some more fun while diagnosing the situation.
The point of the story is pretty simple.. Stay on top of your sites and be sure that your sites are performing as they should. They need to be up to date with all their server settings. Letting an isolated DNS issue to distribute itself to multiple sources is unacceptable…
Likewise, letting something this simple lapse can create a major snafu at your own expense. As Jane pointed out, they should be happy they took ther high road on the situation rather than having too much fun at Live’s expense.
If you’re interested, Sphinn the article that Michael Dorausch submitted.
Next was a post from Jennifer Osborne of Search Engine People. Her article called Website Transition Planning Critical When Making Changes tackles a problem that SEOs have known for a long time… Site redesigns ansd how they’ll jack up your SEO and make your life hell.
The great thing about her post is that Jennifer takes the time to cover most of the important bases without being verbose. Here’s what she touches upon:
- What to do with your URL’s
- Content Changes
- Internal Link Structure
- Timing
- The plan doesn’t end once the changes are implemented
She also recommends looking into your server logs… Something that far too few SEOs are doing these days. If you’re looking to learn more about site redesigns and their impact on potential search performance – check it out.
Again, if you like the story, Sphinn up the entry that Shana Albert submitted.
Lunch is already closing out, so I’ve got to wrap this up. Seriously though, there’s a lot of value in having a resource like Sphinn available. If you don’t have time to read your RSS feeds throughout the course of the day – try relying on Sphinn. While the articles and sources may be skewed a bit based on the active members — it’s still easy to stay on top of the bigger news.
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Sphinn definitely is a great valuable resource for SEO. I find several inspiring online marketing blog posts sphinned.
Jennifer Osborne posts is a good one. Thanks for sharing.
Wow, I was using Sphinn for exactly what you wrote about. It’s been a busy day and I checked in to see what’s been up in the SEO/SEM world and I found this post. Even had a link. That’s a nice bonus on a Friday pm. Thanks Eric!