Save $1,750 on Comprehensive SEO Audits & Site Reviews for a Limited Time (Just $750!)

Save $1,750 on Comprehensive SEO Audits & Site Reviews for a Limited Time (Just $750!)

For the past five years, I’ve provided Comprehensive SEO Audits for a retail price of $2,500 here on my website. They’ve been very well received and have helped many clients to enjoy years of improved site visibility and SEO performance. For a short time (through August 15, 2022) I’m willing to knock 70% of that cost off of these projects and offer that same service for $750 for select buyers.

I’m doing this because I want to bring my site up to date, accumulate more information for upcoming case studies and blog posts to share with the industry, and truly enjoy learning, teaching, and discussing the nuances of SEO and inbound marketing.

Comprehensive SEO Audits are immersive projects that include questionnaires, site crawls, keyword research, documents, presentations, and Q&A sessions. All of these are intended to help marketers and developers go immediately to work on improving their websites.

With more frequent Google Core Updates, upcoming changes to support the adoption of Google Analytics 4, and an obvious gap in the information available to webmasters through Google Search Console… there is a lot to contend with.

So when I say “select” buyers, I’m really looking for companies and teams that are committed to understanding, applying, and providing feedback on SEO strategy implementation.

Limited Time Offer Details

Through August 15th, I will be providing the same Comprehensive SEO Audit experience that would cost $2,500 for just $750 – so long as you’re willing to:

  • Allow an opportunity to use related details in upcoming blog posts and marketing collateral
    • No individuals’ names, domains, logos, or company names will ever be shared in any capacity. At most, a description of the site like “a WordPress site serving B2B audiences” or “an online retailer of back-to-school products” would be used.
    • The use or publication of any data related to your site would require your written permission before ever being used.
  • Provide feedback that can make my processes, deliverables, and recommendations better

What’s Included?

Each Comprehensive SEO Audit and site review project includes, at a minimum, the following:

  • Initial On-Boarding Questionnaire
    This is coordinated through Google Docs and contains about 20 prompts you can respond to. Expect opportunities to discuss your website’s history, current challenges you’re concerned about, as well as to identify specific areas of focus that you’d like to have highlighted in your finished project (like Video SEO, Local SEO, Crawl Optimization, etc.)
     
  • Server & CMS Configuration Review
    Think beyond “We have a WordPress site on WP Engine.” What does your site’s tech stack really consist of? Areas of focus here include an analysis of CDN utilization, DNS Zone reviews, domain-level canonicalization settings, etc. You may be surprised how changing a few settings can have a significant impact on your site’s entire potential for visibility.
     
  • Site Crawl & SEO Element Usage Review
    Is your content actively and efficiently being indexed? Are crawls limited to URL discovery, or is your crawl budget being hampered by refresh activity? In this section of the review, you’ll learn more about these aspects as well as how to improve how quickly (and comprehensively) your content is being indexed for inclusion in relevant search results.
     
  • Google Analytics & Google Search Console Platform Reviews
    Going well beyond making sure your site is tagged and recording traffic, this area of the analysis focuses on leveraging GA and GSC as collaborative resources, the filtering of user data, GDRP compliance considerations, Event and Goal configurations, and more.
     
  • Internal & External Link Analyses
    A healthy SEO campaign requires a strong balance of inbound links and internal content alignment. This section will identify strengths, opportunities, and weaknesses with regard to your inbound link profile – as well as identify internal linking mechanisms and configuration to ensure that your best content is actively supported through navigational menus, in-context links, and best practices.
     
  • Prioritized Recommendations
    “Audits” can be scary to consider because they’re intended to show you what’s wrong. Prioritizing recommendations resulting from the audit discovery process will help you to understand the potential impact of remediating issues, provide suggestions for how to best accomplish that in an efficient manner – and layer in strong considerations that are aligned to your business objectives so you’re not left wondering what to do, why, and in what order.
     
  • Recorded Presentation of Results & Slide Deck
    Full documentation consists of a written report, supplemental spreadsheets you can use for reference and a recorded video presentation (and slideshare) of findings. All materials are intended to provide you with an understanding of what could be made better and why so you’re not feeling overwhelmed or left to make sense of industry jargon.
     
  • Email Support for Q&A (& Meetings Upon Request)
    If you make an investment in a site audit and review, you need to have confidence in that investment. If at any point you are unsure of the provided data or accompanying recommendations – we can coordinate via email or schedule a time to discuss items more in-depth so you have total clarity on the observations shared with you.
     

Project Timing & Turnaround

Given the extensive work required to complete an SEO audit, plan for a 10-15 business day turnaround from the time you place your order until the final documents are delivered to you. While I’ll guarantee a 24-hour response to any emails, questions, or calls – this timeline can be altered if there are delays in responsiveness.

Project Timing & Turnaround

Given the extensive work required to complete an SEO audit, plan for a 10-15 business day turnaround from the time you place your order until the final documents are delivered to you. While I’ll guarantee a 24-hour response to any emails, questions, or calls – this timeline can be altered if there are delays in responsiveness.

Following the delivery of all project materials, any information that may be used in upcoming case studies, articles, etc. would be emailed to you for approval and discussion.

Areas of Specialty

Having worked for so long in the industry, I’ve handled nearly all types of websites, and content management systems and have been responsible for competitive search verticals. From B2B to eCommerce, lead-gen to content marketing – I have established a wealth of learning, observations, and recommendations that can improve your site. From a technical perspective, I’m most familiar with the WordPress CMS and related plugins – but know that’s a reflection of that platform’s overall popularity.

Solutions for Site Owners & Agencies

The SEO Audit and Site Review can be tailored for website owners and their organizations, or for search marketing agencies serving their own clients. Over the past decade, I have partnered with more than 10 agencies as an independent contractor, providing these (and other related) services.

What’s Guaranteed?

I firmly subscribe to the notion that “SEO results” in the form of specific rankings or traffic cannot be guaranteed – as they’re contingent upon algorithms and elements outside of our control. I can, however, guarantee you that you’ll receive comprehensive analytics, actionable recommendations, and prioritizations that remain in accordance with Google and Bing’s best practices with regard to organic search visibility and indexation.

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