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Category: Search Optimization & Marketing

Google+ is Where the Rich Get Richer

Google+ is Where the Rich Get Richer

Tweet As the first couple of weeks wind down to a close, Google+ seems adamant on being more than just another flash in the pan. 10 million strong have joined the ranks at Google+ and Google co-founder/CEO Larry Page was certain to highlight these and other impressive numbers on the company’s quarterly earnings call Thursday. The search giant though, known to favor large and reputable brands in the past, could be lending the same benefits in their new social network….

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Google: The Internet’s Organized Crime Family

Google: The Internet’s Organized Crime Family

Late last week I found myself watching a documentary on organized crime in New York City. Focused on the Gambino crime family, this documentary illustrated how the mafia (which included the Gambino and other families that made up the Cosa Nostra) had their hands in on nearly every facet of city life. From restaurants and delivery trucks to corrupting the law enforcement and legal systems – the organization was in control.

Entrepreneur Author Gives Poor Local Search Advice

Entrepreneur Author Gives Poor Local Search Advice

The Spring 2009 issue of Entrepreneur Startups features an article written by Kim T. Gordon called Big Results on a Small Budget. The focus of the short article is in providing small business owners with four marketing suggestions that are tailored to those on a tight budget. While I was certainly happy to see search marketing involved, I don’t much agree with Kim’s suggestion: Use local paid search. When your prospects search online, who will they find first, you or…

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Winner of Google SEMMY; Sitelinks Research Recognized

Winner of Google SEMMY; Sitelinks Research Recognized

I wasn’t expecting too much in the form of good news today. Readers and peers in the search engine marketing space found my panel on Google SiteLinks to be useful and worth some degree of recognition. I found out today that my post, Google Sitelinks Research, Examples, Theories and Best Practices, won the SEMMY Award in the Google Category, being voted as the best content in that vertical for the 2008 calendar year. My article pulled in 46.43% for the…

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2009 SEMMY Award Finalist in 2 Categories

2009 SEMMY Award Finalist in 2 Categories

I’ve been named a finalist in two separate SEMMY Award categories. Please support the SEMMY Awards and their fairness by voting for what you feel are the best articles prior to . Google 2009 Finalist Sitelinks Research, Examples, Theories and Best Practices This post came shortly after my SMX East 2008 Panel on Google SiteLinks. With assistance, feedback and findings reported back from other search marketers, this post was aimed at providing some opportunities for SEOs and webmasters to better…

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Project Jump Start Participation

Project Jump Start Participation

I haven’t been blogging much, but did want to quickly cover Project Jump Start and why I’m choosing to be involved. Our industry can suck sometimes. There’s a lot of finger pointing, calling out, name calling and veiled disrespect thrown around daily. I’ve both contributed to and been the focus of that nonsense. As I learn more each day, actions speak louder than words. Rather than sit back and watch the community attack itself, I’ve chosen to be involved with…

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